What a dental PPC agency should own
The partner should manage keyword intent, negative keywords, ad copy, landing-page alignment, tracking, and the feedback loop from accepted and rejected leads.
A dental PPC agency should prove more than clicks. Paid search has to connect keywords, landing pages, follow-up, and qualified consult quality.
המדדים הם כיווניים וצריך לאמת אותם מול השוק, ההצעה, מהירות הפולואפ וכלכלת הטיפולים של כל מרפאה.

The partner should manage keyword intent, negative keywords, ad copy, landing-page alignment, tracking, and the feedback loop from accepted and rejected leads.
The clinic still owns response speed, consult handling, treatment presentation, and whether lead outcomes are reported back consistently.
It should understand treatment economics, local intent, weak-fit search terms, and the difference between raw form fills and serious consults.
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